Established in 1927, Maison Schiaparelli was led by the synonymous Elsa Schiaparelli, one of Coco Chanel’s most famous “fashion enemies”. It was on the address 4 Rue de la Paix, the street which still today carries famous names of Breguet, Buccellati, Mouboussin and many more. The company was founded under the name “Schiaparelli— Pour le sport ”.
The original product which kicked of the fame of Elsa Schiaparelli, was her hand knitted pullover with a geometric white bow around the neck, contrasting with black wool. It became an instant best-seller in the United States. Continue reading “SHOCKED BY THE SHOCKING PINK”